In 2018, LinkedIn made headlines when it announced the stunning results of its research into the impact of employee training on employee happiness. According to LinkedIn, “employees who spend time learning at work are:
- 47% less likely to be stressed
- 39% more likely to feel productive and successful
- 23% more ready to take on additional responsibilities
- 21% more likely to feel confident and happy
As it turns out, the more you learn, the happier you become.
2018 also happened to be the year that we founded the Paragon’s Digital Academy, although we knew the impact of training on employee outlook well before LinkedIn released its research. We understood that the digital marketing and advertising industries were undergoing rapid change, and that in order for our teams to thrive, they needed to feel confident in their skills level, and that the agency had their backs. We do.
So we invested in them. We launched the Academy in order to provide learning and development opportunities to all of our employees. Our goal is to inspire and upskill our teams in critical areas, such as client communications, language, email and telephone etiquette and all aspects of MS Office. We also provide extensive training social media marketing to campaign management, programmatic advertising, display and all the other tech capabilities needed to excel in this field such as data and insights, reporting and business intelligence.
We’re proud that to date, 1,311 employees have graduated from the Paragon Digital Academy. We look forward to many more graduations in the years ahead.
Why employees stay at companies (and at Paragon!)
According to LinkedIn’s Workforce Learning Report, 94% of employees say that they would stay at a company longer if it invested in helping them learn. This makes a lot of sense to us. No one wants to feel overwhelmed at their jobs. We all need to feel valued, and to know how to work well with fellow employees and clients. An employee who feels like a fish out of water is an employee at risk for quitting.
Not surprisingly, our employees are happy to work at Paragon, and while some amount of turnover in every company is inevitable, our employees are reluctant to leave. They know that we give them opportunities to grow and learn, and to acquire skills that will advance their careers over their lifetime.
Apply here if growth is important to you
We’re always looking for smart, curious and compassionate people. Don’t worry if you have a skills gap; we launched the Paragon Digital Academy so that we can recruit people like you who have the ambition to succeed and – importantly – want to look forward to coming to work every day.